Welcome to London Royce
London Royce® Cricket apparel was created to capture the cricket game spirit not only for those who love and appreciate the sport, but also to attract newcomers curious about what draws billions of dedicated fans to cricket matches around the world. At London Royce, we want our brand to welcome consumers in to be a part of that shared experience. Similar to cricket, London Royce is a brand designed to inspire, encourage positive energy and create a sense of accessibility regardless of background. It’s more than a game. It’s a lifestyle. At London Royce, our goal is to make you feel confident, and effortlessly stylish when you wear our products. We want you to experience a sense of tradition that meets style swagger whearas embracing the classic American style which radiates comfort and class, instilling a feeling of pride and self-assuredness with every outfit.